FREE RESOURCE
FREE RESOURCE
The Restaurant Owner's Survival Guide | Free from Kyle Ewing

80% of Restaurants Fail. Not Because the Food Is Bad. Because the Business Is Broken.

5 Hours. 5 Fixes. A Restaurant That Finally Runs the Way You Imagined It Would.

Built by Kyle Ewing, founder of TerraSlate, trusted by restaurants, hotels, and hospitality brands in 85+ countries.


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What's Inside

The Operator Playbook Most Restaurant Owners Never Get Access To

Every chapter covers one problem. Every problem has a system. Every system has one action you can execute before the week is out.


CHAPTER 1
The Labor Crisis

Replacing one hourly employee costs between $3,500 and $6,000. This chapter stops the cycle.

CHAPTER 2
Food Costs & Margin Compression

Your menu is lying to you. This chapter shows you exactly which dishes — and what to do about them.

CHAPTERĀ 3
Cash Flow & Revenue Consistency

You can be packed every night and still miss payroll on Friday. This chapter explains why — and fixes it.

CHAPTER 4
Marketing & Customer Acquisition

Four channels. Five hours a week. Most operators already have the tools. This chapter shows them how to use them.

CHAPTER 5
Operations & Systems

If it can't run without you, you don't own a business. This chapter changes that.


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The Problem It Solves

You Didn't Open a Restaurant to Spend 14 Hours a Day Solving Problems That Have Nothing to Do With the Food.

The average restaurant nets 3% to 7%. There's no margin for the wrong problems.

What You Signed Up For What Actually Happens
  • A packed dining room and a team that runs itself
  • Constant hiring, constant training, constant turnover
  • Creative control over a menu you're proud of
  • Food costs that creep up every quarter, with no clear answer as to why
  • Financial freedom from building something of your own
  • Full weekends still don't explain the gap on Friday's bank statement
  • Marketing that brings people in without consuming your week
  • A social media page that hasn't been posted on in three weeks
  • Stepping back and watching the operation run
  • Being the last one to leave, every single night
What You Signed Up For
  • A packed dining room and a team that runs itself
  • Creative control over a menu you're proud of
  • Financial freedom from building something of your own
  • Marketing that brings people in without consuming your week
  • Stepping back and watching the operation run
What Actually Happens
  • Constant hiring, constant training, constant turnover
  • Food costs that creep up every quarter, with no clear answer as to why
  • Full weekends still don't explain the gap on Friday's bank statement
  • A social media page that hasn't been posted on in three weeks
  • Being the last one to leave, every single night

Kyle Ewing has spent over a decade serving the restaurant industry through TerraSlate. The same 5 problems come up in every conversation with every operator. This guide is the playbook for all five.

Kyle Ewing Ā· Founder, TerraSlate

FAQ

Common Questions


The Restaurant Owner's Survival Guide

The Restaurant You Imagined When You Opened Is Still Possible. This Is Where You Start.

Every week without the right systems is another week those problems compound. The guide is free. The first chapter alone will change how you think about your labor problem, and the last page gives you a 5-action plan you can start before the week is out.

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